Flexibility matters!

You might know about the difficulties we’re having to satisfy the high demand for Hybris Labs prototypes at numerous events. The sensitivity of some of the prototypes made it necessary for us to travel to most of these events to secure the functionality of our demos. On top of that, adapting the use case to the local needs was just not possible. But with Bullseye this has now changed! Not only that all you need fits into these boxes…

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…the setup is simple and thanks thanks to YaaS we’ve won the flexibility to configure the prototype if we receive assistance from teams at the event location. We can support from a distance and those organising the event can decide how they want to design the booth. Like our SAP colleagues in Luxembourg did…

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We sent them the parts together with a setup guide, had a bit of a chat, and voilà…all systems up and running!

Well done, Luxembourg! Everybody’s happy!

The new age of ordering…

…beer! Yup. We tried to replace alcohol with sweets, but with the temperatures rising we started to get thirsty. So we’re now back on familiar ground. Surprised? In that case you seriously need to start following our blog more frequently!

Bullseye is now a beer selector!

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But it wasn’t simply the short spell of summer that drove this innovation for the public house landscape. Earlier this year we had a few visitors from HEINEKEN®. We gave them a tour of the Labs showroom and they got hooked on the Smart Wine Shelf. “No, no, no!”, we said, “The Wine Shelf is so 80s… 90s, 00s, 10s, whatever! The next generation of in-store customer engagement is called Bullseye.” Transferring the essence of this use case to their own business world, our guests immediately saw potential to help customers find the perfect match in the growing craft beer market and invited us to be a part of the ‘INEX marketplace at HEINEKEN® Commerce Week.

So, we made a few modifications (super easy thanks to YaaS)…

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…got a customised look (thank you SNK)…

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…and a really cool booth setup (thank you HEINEKEN®).

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We really love these kind of collaborations, because it helps us to validate the usability of our prototypes and present them to a different kind of audience. Thank you HEINEKEN® for giving us this opportunity.

Everybody’s happy…

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Just an ordinary trip with Hybris Labs

Our luggage…

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…then a bit of shopping (sweets this time, not wine)…

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…obligatory soldering…

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…followed by testing (behind closed doors with some random objects)…

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…setting up at the event location…

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… and pretending nothing ever happened.

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Okay, there is a bit more to the story. We were invited to the CMO Council Elite Retreat as part of SAP Sapphire Now, where we showed Funky Retail and also Bullseye.

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On top of that we supported the SAP Machine Learning Team.

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They used a slightly modified version of Bullseye to generate some live data for their showcase and to make it more tangible.

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Sweet deep learning with YaaS.

Free sweets for everyone!

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Bullseye is making a lot of people very happy! Obviously those who get to eat the sweets are happy. Then there’s our colleagues in various locations that get show a cool demo – they’re happy too! But above all, the Hybris Labs team is very happy to be able to support these events without needing to be physically present. Happy, happy, happy!

With Bullseye we’ve managed to develop a prototype that is small enough to easily be shipped, simple to set up and, thanks to YaaS, configurable to the requirements of each location. But at the end it comes down to our colleagues having the confidence to do the ‘dirty work’.

The SAP Forum Moscow is a perfect example for such a successful collaboration. Well done, guys!

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Labs goes Danish design

Well, let’s say almost… Okay, not actual Danish design by definition… But this version of the Hybris Labs Changing Room was built in Denmark, set up at the SAP Innovation Forum in Copenhagen (Denmark) by our Danish colleagues who also conducted the demo…in Danish! So there!

The reason we’re emphasizing this, is not our love for functionalist design and architecture. Far more it is the fact that once again a team has successfully demoed one of our prototypes at an event without a Hybris Labs member being physically present. Well done! This makes us very happy because, as our loyal readers know, we can’t possibly attend all of the events we’re requested for. But we’ll always do our best to support where we can!

Actually, you can find elements of Danish design in the setup…

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