Bullseye-Mania in South America

Even though a Bullseye-Tour of South America does sound quite appealing,  we saw more sense in enabling our colleagues to build, configure, set up, and conduct the demo themselves. So while Georg and Nick were in Mexico City they took the opportunity to share some Bullseye and also Infinite Cart expertise. There was only one minor drawback. The main component of the Bullseye platforms, a microcontroller called “Teensy-LC USB Board”, is a slightly exotic piece of equipment and therefore not easily purchasable in all countries. Our Colombian colleagues were faced with exactly this problem. Them being under some time pressure, we decided to try our luck in the electronic stores of downtown Mexico City.

Now don’t get us wrong, they had A LOT of stuff there! But unfortunately not what we were looking for, so after the fifth of these “mini electronic malls” we had to admit defeat. Luckily the previously placed order from the US arrived just in time for the SAP Forum in Colombia, resulting in another version of a Bullseye powered wine shelf. And this isn’t the end. The SAP Forums in Cali, Bogotá, Guatemala City, and Puerto Rico will also be showing the demo.

Spicy times for Infinite Cart

After having accomplished their mission at the FMI Midwinter Executive Conference in Scottsdale, Georg and Nick’s next stop was Mexico City to support the local SAP Forum. Our Mexican colleagues are so fond of Hybris Labs, they even adopted the original version of our very first IoT prototype, the Smart Wine Shelf. It looks quite happy in its new home.

Another thing that made us very happy in the Mexico City office, was to see that we’re not the only ones playing with Lego and Raspberry PIs. Without having any sort of solid evidence to support such a statement (apart from Augmented Commerce), Hybris Labs will of course claim to be the trendsetter in this field.

But the actual reason for traveling to Mexico was to train some colleagues in the art of Infinite Cart. Not only were they going to show it at their SAP Forum, they’re also going to be taking Infinite Cart to various events across Latin America and will then add it to their showroom as a new attraction.

The actual show went just as well as the rehearsal and, thanks to a lovely booth design, attracted quite some attention.

That was the end of Georg and Nick’s trip, but stay tuned if you want to know how things went in Colombia.

What?! Were you expecting some kind of cliché statement or photo in reference to the term “spicy” in the title? Well what can we say…

Bullseye at the FMI Midwinter Gala Dinner

This year’s FMI Midwinter Executive Conference took place in Scottsdale, Arizona. And what’s the first thing you do when you travel to an event in the desert? Correct, you mess around with cacti.

After sufficiently making yourself familiar with the local flora, you then move on to the fun part: checking the network at the venue. It turns out the best way to do that is kneeling in a hall with your head upside down. (Only applicable when testing Ethernet. For wireless connections you will need to assume a position dangling from the chandelier.)

A vital step that is much to frequently forgotten, is hiding and watching while others do the physical work, i. e. booth setup.

Then it’s finally time to admire your work and wait for the event to start.

At the FMI Midwinter Executive Conference Gala Dinner guests, could use our Hybris Labs Bullseye prototype to find the matching beverage to their meal. And if even the mascot got excited it doubtlessly must have been a success.

From Scottsdale, Georg and Nick flew on to the next event in Mexico City.

To be continued…

It takes beer to make thirst worthwhile

Arriving on the other side of the planet without your luggage is a slightly annoying experience, to say the least. But you generally can survive for a day or two until you receive your personal belongings. Now, unlike a toothbrush and underwear, a Hybris Labs Bullseye demo is nothing you can buy in your local store…yet. This is exactly the problem Sven and Nick were confronted with when they arrived in Fort Lauderdale for the SAP Hybris Americas Summit.

Waiting for the suitcase containing the prototype without being able to do anything was painful enough, but the knowledge that it would need to make it through customs without a member of the Labs team present to charm the authorities was…worrying. We’re not saying Labs luggage is always suspicious, but…well…we didn’t want them to take our beer!

IMG_6721 1

Under other circumstances we’re always happy to share, but in this case it was special beer which we needed for our demo. For the Americas Summit we had planned to set up Bullseye in the HEINEKEN® Beer Selector version. And with basically no time to spare, we managed…

IMG_6748 1

It didn’t only look pretty though. After Infinite Cart, Bullseye is now the second prototype by Hybris Labs that runs on YaaS, shows products sponsored by an SAP Hybris customer, and is integrated with SAP Hybris Profile.

beer1 1 IMG_20161013_115436 1

Rubber ducks run Infinite Cart

Fact.

IMG_6519 1

An entire armada of them!

IMG_6526 1

At dmexco – Digital Marketing Exposition & Conference in Cologne.

IMG_6513

And they did an excellent job indeed! There was an overwhelming interest in our Infinite Cart demo. Initially out of curiosity why the SAP Hybris booth looked like a showroom for taps and sinks. But further inquisitiveness soon drove visitors into the hands of SAP Hybris Profile. This once again showed us how much sense it makes to integrate with other services. That way we can generate some buzz around the actual product and in return we have less difficulties explaining why we have taps and sinks at our booth.

So listen to the rubber duck and check out the SAP Hybris Profile Developer Portal.

IMG_6526 1

SAP Hybris Summit Japan 2016

It was the first SAP Hybris Summit Japan and Hybris Labs was a part of it. More than a year ago our Japanese colleagues had already built a mini version of the Smart Wine Shelf all by themselves. And what can you say, flashing wine bottles are still an eye catcher!

_AKA0103

But for this special occasion we were invited to show a more recent Hybris Labs invention. Since the SAP Hybris customer Hansgrohe was also in Tokyo to give a keynote, Infinite Cart was the perfect match. For those of you who weren’t aware of this yet, Hansgrohe allows us to use their products for the demo. That helps us immensely to bring our prototype to life and adds some charm to the display.

_AKA0482

The idea behind Infinite Cart seems to be quite appealing to them. Let’s see what happens next…

_AKA0118

By the way, Hansgrohe also allowed us to shoot a video in their ‘Aquademie‘. It’ll be published very soon, so keep an eye on our blog!

We haven't lost our Funk…

…y Retail. It’s in Chicago. We’re still catching up on a few events from the past few weeks. Now, Bullseye has definitely become our most popular prototype due to its simplicity and the mere fact that it can be shown without anyone from the Labs team being physically present. Through the success of this approach we have gained confidence to apply the same course of action to other prototypes. In this case our colleagues in Chicago showed Funky Retail at IRCE (Internet Retailer Conference + Exhibition).

IRCE3

Here’s what Kevin had to say about the event:

“In summary, the show was good and there was interest in the Funky Retail concept. IRCE attracts smaller retailers, many without physical stores, so the there was less traffic compared to NRF. But overall those that did visit the Funky Retail display were very interested. Their number one question was ‘Who is using this?’. And many discussed the possibility of using such an interactive display within their own retail environments or how to put such a display into retailer selling their products.”

Well done, guys! Everybody’s happy!

Flexibility matters!

You might know about the difficulties we’re having to satisfy the high demand for Hybris Labs prototypes at numerous events. The sensitivity of some of the prototypes made it necessary for us to travel to most of these events to secure the functionality of our demos. On top of that, adapting the use case to the local needs was just not possible. But with Bullseye this has now changed! Not only that all you need fits into these boxes…

IMG_4371 1

…the setup is simple and thanks thanks to YaaS we’ve won the flexibility to configure the prototype if we receive assistance from teams at the event location. We can support from a distance and those organising the event can decide how they want to design the booth. Like our SAP colleagues in Luxembourg did…

IMG_6356 1

We sent them the parts together with a setup guide, had a bit of a chat, and voilà…all systems up and running!

Well done, Luxembourg! Everybody’s happy!

The new age of ordering…

…beer! Yup. We tried to replace alcohol with sweets, but with the temperatures rising we started to get thirsty. So we’re now back on familiar ground. Surprised? In that case you seriously need to start following our blog more frequently!

Bullseye is now a beer selector!

20160708_093651

But it wasn’t simply the short spell of summer that drove this innovation for the public house landscape. Earlier this year we had a few visitors from HEINEKEN®. We gave them a tour of the Labs showroom and they got hooked on the Smart Wine Shelf. “No, no, no!”, we said, “The Wine Shelf is so 80s… 90s, 00s, 10s, whatever! The next generation of in-store customer engagement is called Bullseye.” Transferring the essence of this use case to their own business world, our guests immediately saw potential to help customers find the perfect match in the growing craft beer market and invited us to be a part of the ‘INEX marketplace at HEINEKEN® Commerce Week.

So, we made a few modifications (super easy thanks to YaaS)…

IMG_5461 1

…got a customised look (thank you SNK)…

IMG_5476 1

…and a really cool booth setup (thank you HEINEKEN®).

IMG_5538 1

We really love these kind of collaborations, because it helps us to validate the usability of our prototypes and present them to a different kind of audience. Thank you HEINEKEN® for giving us this opportunity.

Everybody’s happy…

IMG_5459 1