We’ve had them for a while and have been demoing them regularly at events, but never got round to present them here. That’s not really fair though. Okay, they’re probably not as controversial as Google Glass and not as magical as Stream… but they’re orange, they flash (a bit) and we like ‘em.
Right, let’s be a bit more serious. Our Coupon Boxes are a great way of handing out vouchers to customers. They can be placed basically anywhere. The customer just needs to tap the box with his phone to receive the coupon, a signed URL, which is transmitted via NFC. Adopting the coupon to gender is also possible, if a facebook profile is detected.
So where’s the extra benefit in handing out vouchers this way? Well, for a start it can be interesting to know where a coupon was picked up. Taking a more active approach, Coupon boxes can be used to guide customers to specific places, adding an element of gamification to the shopping experience.
Again, both sides can profit: customers receive a voucher, retailers gain a bit of information and everybody’s happy.